Working as the WNS Freelance Marketing Coordinator gave me a chance to dive into a variety of projects. I worked on creating all copy, content, and design for both the business website as well as the software website. I assisted in rebranding initiatives and lead company discussions on our direction and strategy.

 

In our marketing efforts to create awareness for Inspector+, I managed all press releases and media relations while creating relationships in the industry. In my final weeks, I put together marketing materials, content calendars, and strategies for the business to continue with its newfound marketing foundation. 

 

To the left are a few examples of brochures created for Inspector+ and our general company information.

 

Below are some screen shots of the new websites. I was given instruction to come up with a newer sleek look that was still simple and less busy than the old sites. The direction the company wanted to take Inspector+ in was to the edgy and simplistic look that many new companies are pursuing today.